“การที่มีความรับผิดชอบต่อสังคมและสิ่งแวดล้อม ก็คือ เรื่องของการสร้างความยั่งยืน ซึ่งเปรียบเหมือนการฉีดวัคซีนให้กับพนักงาน และส่งผลต่อองค์กรเพื่อเตรียมพร้อม รับกับความผันผวนที่เกิดขึ้นได้ตลอดเวลาในโลกปัจจุบัน เพราะ ความยั่งยืน เป็นการมองยาวขึ้น long vision มีแผนรองรับความเสี่ยง ไม่ได้มองเห็นแค่ตัวเอง แต่มองถึง stakeholder และพนักงานต้องเป็นทั้งคนเก่งและคนดี”

Britania Public Company Limited and its subsidiaries operate business under the good governance framework in accordance with the sustainable development guidelines of the Stock Exchange of Thailand. The Company is determined to grow its business while also promoting economic, social, and environmental balance. The Company is determined to maintain itself as a good corporate citizen for sustainable business operations, be able to manage the business to grow steadily and be accepted in society on a basis of ethics and good corporate governance principles, as well as effectively generating returns for shareholders by taking into account the impact of the business operations on those involved in all aspects of the Company.

Business Value Chain Stakeholder Analysis

The Company organized groups of internal and external stakeholders to evaluate the importance of stakeholders and their direct and indirect impact on the Company in order to establish guidelines that meet the expectations and encourage the engagement of stakeholders in each group as follows.

Stakeholders Expectations of Stakeholders Communication Channels Meeting the Expectation of Stakeholders
Board of Directors
  • Consistently growing performance
  • Return on investments
  • Operate business with good governance principles that are verifiable
  • Annual reports
  • Shareholders’ Meeting
  • Meeting analysts and investors
  • Reasonable remuneration
  • Disclose business information in a complete, transparent manner
  • Treat shareholders equally
  • Adhere to good governance
Customers
  • Produce quality products and services at reasonable prices
  • Create satisfaction, handle complaints quickly and with quality
  • Respect the rights of consumers
  • www.britania.co.th
  • FB: BritaniaPLC
  • Call Center: 02 1613000
  • CRM and Surveys
  • Give importance to and take responsibility for the development of products and services that meet standards by improving quality and service delivery in a timely manner
  • Maintain customer confidentiality
Employees
  • Equality and fundamental rights
  • Appropriate welfare and remuneration Skills development
  • Stability and career advancement
  • www.britania.co.th
  • FB: BritaniaPLC
  • MyOrigin system
  • Employee surveys
  • Engagement activities
  • Equitable treatment
  • Enhance potential, fair remuneration, welfare, appointments and transfers
  • Supervise the safety and hygiene in the workplace
Partners
  • Fair procurement and equal treatment
  • Provide reasonable and fair returns
  • Comply with the agreement contract
  • Cooperate in business development
  • Good hygiene and safety at work
  • Respect for human rights
  • Open to complaints
  • Satisfaction Evaluation
  • Vendor engagement and relationship building activities
  • Training and sharing
  • www.britania.co.th
  • Vendor code of conduct
  • Comply with the procurement and service framework in good faith
  • Treat business partners in accordance with good corporate governance principles
  • Create a joint business plan
  • Share knowledge
Community
  • Social and environmental responsibility
  • Prevent business operation impacts such as construction, noise and dust
  • Community relations activities
  • Surveys
  • www.britania.co.th
  • Support activities to improve the quality of life that enhances occupational health for society and the environment
  • Be responsible for the environment of the community and society
  • Explore community needs, satisfaction and impacts
Competitors
  • Fair competition
  • www. britania.co.th
  • FB: BritaniaPLC
  • Call Center: 02 1613000
  • Comply with the good competition framework
  • Conduct fair competition
Creditors
  • Pay off debts on time
  • Strictly adhere to the terms and conditions
  • www. britania.co.th
  • FB: BritaniaPLC
  • Call Center: 02 1613000
  • Contract and repayment terms
  • Comply with the agreement contracts and related debt settlement laws
Government Agencies
  • Compliance with the law
  • Transparent and verifiable disclosure of information
  • Annual report
  • Environmental Impact Measures Reports
  • www.britania.co.th
  • Comply with the law, rules and regulations related to business operations